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AI Insights · Timothy · March 2021

Australia's Top iOS Drawing & Coloring Apps in Q1 2021

Explore the performance of the top five iOS drawing and coloring applications in Australia during the first quarter of 2021. Insightful data from Sensor Tower reveals the trends in downloads and user engagement.

Australia's Top iOS Drawing & Coloring Apps in Q1 2021

Drawing and coloring applications have seen varied performance on the iOS platform in Australia during the first quarter of 2021. Data provided by Sensor Tower offers a glimpse into the downloads, revenue, and weekly active users for these creative apps.

Phone Case DIY from Crazy Labs displayed a decreasing trend in downloads, starting at around 36K in the last week of December 2020 and dropping to approximately 15K by the end of March 2021. Weekly active users followed a similar downward trend, from 62K to 36K in the same period, despite a few minor upticks.

X-Flow's Happy Color® Art Coloring Book showed more stability in its download numbers, which fluctuated around the 5K to 7K mark throughout the quarter, with a slight increase to nearly 6K by the end of March. Weekly active users remained fairly consistent, with around 50K to 53K users staying engaged each week, and a small revenue ranging from $237 to $723 weekly.

Lion Studios' Silhouette Art experienced a decrease in downloads, from around 6.5K to approximately 2.8K from December to March. Active users decreased from 8.4K to 5K in the same timeframe. The app's revenue showed some volatility, dropping to zero in late February but picking up again in March to $58.

The Color by Number:Coloring Games by Wildlife Inc saw a downward trend in downloads, starting at around 7K and falling to 4K by the end of the quarter. Weekly active users decreased from 27K to nearly 17K. The app's revenue remained fairly steady, with a slight decline from $3.8K to around $3K by March's end.

Easybrain's Pixel Art - Color by Number also experienced a decline in downloads from 4.7K to 2.5K, while weekly active users decreased from 40K to nearly 29K. Revenue saw a dip from $4K to about $3K during the quarter.

For more detailed insights and data on app performance, Sensor Tower's full reports and analytics provide an in-depth look at the mobile app market.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: March 2021